If you are a business owner who has primarily relied on referrals, investing in a more strategic marketing plan and lead generation can feel daunting. Where do you start? How much should you expect to spend?
“Should we change our name and our logo?” We got this question from a prospective client a couple of days ago. Before answering definitively, we wanted to dig a little…
In today’s competitive landscape, success hinges on more than just financial expertise. It’s about building trust, establishing authority, and effectively communicating with your ideal clients. While mastering the market or…
I’m a Washington Huskies fan through marriage, so I recently found myself tuning into the NFL draft to see what would become of our star quarterback, Michael Penix. No one…
Chances are, you’re familiar with Donald Miller’s book, “Building a StoryBrand,” and how it helps businesses connect with their ideal customers through the power of story. Fact: Our brains LOVE…
Our brains LOVE stories. From reading to movie-going, we love a good story that captures our attention, pulls us in, and resonates with us so deeply that it evokes emotion….