What Taylor Swift’s Album Rollout Can Teach You About Your Next Launch
Our team is comprised of millennial women, so it should come as no surprise that Taylor Swift is our jam. Not only have we been listening to her latest album,…
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How to Outsource Marketing Successfully: A Guide to Choosing and Partnering with the Right Team
This guide will walk you through how to outsource your marketing successfully, including key questions to ask potential partners, red flags to watch for, and strategies to get the most…
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7 Mistakes You Don’t Want To Make With Your Marketing Budget
Marketing budgets can be slippery. One minute you’re feeling good about your well-organized spreadsheet, and the next, you’re wondering how a “quick paid search campaign” ate half your budget. We’ve…
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Marketing Retainers vs. Project Work: Which Delivers More Value?
When it comes to outsourcing your marketing efforts, businesses often face a crucial decision: opting for ongoing, retainer-based marketing support or choosing project-deliverable marketing for specific initiatives. Both models offer…
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Marketing Dream Team: 3 Ways We Use AI to Win
Let’s talk AI. 🤖 You’ve probably dipped your toes into the world of ChatGPT or another AI tool, been wowed by its capabilities, then maybe felt a shiver run down your…
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The Marketing Domino Effect: Maximizing Your Limited Budget
If you are a business owner who has primarily relied on referrals, investing in a more strategic marketing plan and lead generation can feel daunting. Where do you start? How much should you expect to spend?
