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HEIGHTS STRATEGIC MARKETING
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HEIGHTS STRATEGIC MARKETING
  • Did A.I. Overviews Kill Content Marketing?

    Did A.I. Overviews Kill Content Marketing?

    You’ve probably noticed that your Google searches look a little different recently. In May 2024, Google launched AI Overviews, concise summaries of long-form web content that show up at the…

    Read More Did A.I. Overviews Kill Content Marketing?Continue

  • Building Trust Better than the Rest, Part 2: SELL Differently

    Building Trust Better than the Rest, Part 2: SELL Differently

    Build trust, shorten your sales cycle, and become a trusted voice in your industry. Sell differently with the use of video and targeted content.

    Read More Building Trust Better than the Rest, Part 2: SELL DifferentlyContinue

  • Building Trust Better than the Rest, Part 1: TALK Differently

    Building Trust Better than the Rest, Part 1: TALK Differently

    Have you noticed that your customers have changed in how they prefer to buy, shop, and make decisions? 

    Read More Building Trust Better than the Rest, Part 1: TALK DifferentlyContinue

  • Marketing Dream Team: 3 Ways We Use AI to Win

    Marketing Dream Team: 3 Ways We Use AI to Win

    Let’s talk AI. 🤖 You’ve probably dipped your toes into the world of ChatGPT or another AI tool, been wowed by its capabilities, then maybe felt a shiver run down your…

    Read More Marketing Dream Team: 3 Ways We Use AI to WinContinue

  • The Marketing Domino Effect: Maximizing Your Limited Budget

    The Marketing Domino Effect: Maximizing Your Limited Budget

    If you are a business owner who has primarily relied on referrals, investing in a more strategic marketing plan and lead generation can feel daunting. Where do you start? How much should you expect to spend? 

    Read More The Marketing Domino Effect: Maximizing Your Limited BudgetContinue

  • Your Visual Brand Might Actually Be Costing You Money 

    Your Visual Brand Might Actually Be Costing You Money 

    “Should we change our name and our logo?” We got this question from a prospective client a couple of days ago. Before answering definitively, we wanted to dig a little…

    Read More Your Visual Brand Might Actually Be Costing You Money Continue

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  • About
    • Who and How We Serve
    • Process and Pricing
    • Team
  • Services
    • Marketing Assessment & Roadmap
    • Ongoing Strategic Advisory
    • Fractional CMO Services
    • HubSpot Implementation, Done Right
    • All Services
  • Resources
    • Blog
    • Marketing Plan Checklist
  • Request a Call