Marketing Dream Team: 3 Ways We Use AI to Win
Let’s talk AI. 🤖 You’ve probably dipped your toes into the world of ChatGPT or another AI tool, been wowed by its capabilities, then maybe felt a shiver run down your…
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The Marketing Domino Effect: Maximizing Your Limited Budget
If you are a business owner who has primarily relied on referrals, investing in a more strategic marketing plan and lead generation can feel daunting. Where do you start? How much should you expect to spend?
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How Do We Measure Results of our Marketing Strategy?
You’ve probably wondered, “When will I see results from my marketing?” It’s a common question. In simpler terms, how do you know if the marketing strategy is actually working? How…
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6 of the Best StoryBrand Websites (examples to inspire your site redesign)
Chances are, you’re familiar with Donald Miller’s book, “Building a StoryBrand,” and how it helps businesses connect with their ideal customers through the power of story. Fact: Our brains LOVE…
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How to Get a Strong Client Testimonial
We all know how powerful testimonials can be when used in our sales and marketing efforts. However, getting strong testimonials from even the happiest clients is often more painful than…
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What is They Ask, You Answer?
They Ask, You Answer is an inbound marketing and sales framework with a singular focus: “What is my customer asking?”
