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HEIGHTS STRATEGIC MARKETING
  • Overcoming the Curse of Knowledge: 5 Practical Steps to Clearer Communication

    Overcoming the Curse of Knowledge: 5 Practical Steps to Clearer Communication

    Have you ever read a company’s website and found yourself rereading the same sentence three times—only to still have no idea what they actually do? You’re not alone. Many businesses…

    Read More Overcoming the Curse of Knowledge: 5 Practical Steps to Clearer CommunicationContinue

  • 7 Mistakes You Don’t Want To Make With Your Marketing Budget

    7 Mistakes You Don’t Want To Make With Your Marketing Budget

    Marketing budgets can be slippery. One minute you’re feeling good about your well-organized spreadsheet, and the next, you’re wondering how a “quick paid search campaign” ate half your budget.  We’ve…

    Read More 7 Mistakes You Don’t Want To Make With Your Marketing BudgetContinue

  • Marketing Retainers vs. Project Work: Which Delivers More Value?

    Marketing Retainers vs. Project Work: Which Delivers More Value?

    When it comes to outsourcing your marketing efforts, businesses often face a crucial decision: opting for ongoing, retainer-based marketing support or choosing project-deliverable marketing for specific initiatives. Both models offer…

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  • 3 Signs It’s Time to Talk to a Marketing Strategist

    3 Signs It’s Time to Talk to a Marketing Strategist

    If you’ve ever ignored your car’s “Check Engine” light or put off a yearly physical, you can understand why many companies delay addressing their marketing. It doesn’t feel urgent. Despite…

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  • Incorporating 1:1 Video

    Building Trust Better Than the Rest, Part 3: Using 1:1 Video

    Ever find yourself clearing out your inbox, getting a little delete-happy, only to discover an important, unread email from days/weeks/months ago that you were on the verge of trashing? 🥴…

    Read More Building Trust Better Than the Rest, Part 3: Using 1:1 VideoContinue

  • Building Trust Better than the Rest, Part 2: SELL Differently

    Building Trust Better than the Rest, Part 2: SELL Differently

    Build trust, shorten your sales cycle, and become a trusted voice in your industry. Sell differently with the use of video and targeted content.

    Read More Building Trust Better than the Rest, Part 2: SELL DifferentlyContinue

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  • About
    • Who and How We Serve
    • Process and Pricing
    • Team
  • Services
    • Marketing Assessment & Roadmap
    • All Services
  • Resources
    • Blog
    • Marketing Plan Checklist
  • Request a Call